Defense Media Activity · 7-month pilot

Creating an accessible, reusable publishing system for more than 1,000 defense websites

I led research, interaction design, and accessibility work for an Adobe Experience Manager (AEM)-based publishing pilot serving five military stakeholder groups.

  • UX research
  • Interaction design
  • Accessibility
Pilot overview: research across five publishing environments informed 17 reusable components and three prototype themes. The branch-neutral theme uses synthetic Great Smoky Mountains National Park content.

14

Stakeholder sessions

5

Publishing environments

17

Reusable components

3

Site themes prototyped

Project overview

A shared platform had to support distinct publishing teams

The challenge

Defense.gov, Marines, Navy, Army, and Coast Guard teams used different components and authoring patterns. The pilot needed to standardize the experience without erasing each site’s identity—and it had to meet Section 508 accessibility requirements.

My role

As part of a four-person experience team working in an Agile pilot, I planned and synthesized research, designed and prototyped components and templates, documented decisions, and partnered with Adobe accessibility specialists, stakeholders, developers, and testers through iterative delivery.

Research

Researching five publishing environments

Across 14 stakeholder research and walkthrough sessions, I captured the notes, organized the minutes, and synthesized patterns across five stakeholder groups.

Groups represented directly in research

  1. Defense.gov
  2. Marines
  3. Navy
  4. Army
  5. Coast Guard

This order reflects how frequently we met with each group, not an alphabetical list.

Site names, detailed content, and screenshots were replaced with synthetic information. The research compared carousel content, interaction, responsive behavior, and accessibility across five publishing environments.

From research to requirements

Reducing friction in the authoring workflow

Research revealed avoidable tool switching, weak image discovery, and version conflicts that could cause authors to lose work.

Before

Disconnected tools and fragile drafts

  • Upload images in a separate shared media manager
  • Leave the content management system to search other military websites
  • Risk lost changes or conflicting draft versions

After

Proposed AEM authoring flow with Defense Visual Information Distribution Service (DVIDS) integration

  • Choose DVIDS images within the authoring flow
  • Search relevant imagery without leaving an article
  • Use AEM version controls to reduce lost or conflicting work

Reusable publishing architecture

Building governed, reusable foundations without flattening each site’s identity

Using the U.S. Web Design System (USWDS) as a foundation, we established shared interaction, accessibility, documentation, and governance rules while allowing each site to retain a distinct visual theme.

Generic pilot components demonstrate how shared behavior, responsive states, accessibility requirements, and governance could support multiple visual themes.

Article carousel

Shared behavior, themeable presentation

Tabbed content

Responsive navigation patterns

Search + filters

Consistent query and result behavior

Interaction + focus states

Documented accessible states

17 reusable components

Designed for the pilot.

2 publishing templates

News lists and articles.

3 visual themes

The same underlying news components supported Marines.mil, Defense.gov, and a branch-neutral direction.

Architecture example

The carousel shows how shared governance scaled across five sites

Rather than treating the carousel as an isolated UI fix, I used it as one example of the platform’s broader governance model: research identified inconsistent behavior, shared accessibility and UX rules defined the core component, and themeable presentation preserved each site’s identity.

One governed component, two content variants

  • Shared interaction and accessibility rules across sites
  • Image + text and text-only variants for editorial needs
  • Theme tokens preserve each site’s visual identity
  • Documented behavior supports authors, developers, and testers

The reusable architecture separated governed behavior from themeable presentation—a pattern applied across the broader component library.

Research translated into reusable requirements

Comparative analysis across five publishing environments produced a configurable capability model rather than one fixed presentation.

The research synthesis defined content, image behavior, navigation, responsive behavior, playback, and accessibility requirements for a governed component.

Content model

  • Title, up to 59 characters
  • Description, up to 422 characters
  • Call to action, date, photographer credit, and sharing controls

Image behavior

  • No link, gallery-page link, or lightbox
  • Details available on hover and keyboard focus
  • Large-background-image variant

Navigation and state

  • Supports 3–18 items
  • Previous and next controls
  • Total items and current position
  • Selectable indicators, thumbnails, or headlines
  • Direct links and optional continuous navigation

Responsive behavior

  • Swipe navigation on mobile
  • Visible previous and next controls
  • Selectable position indicators
  • Content and controls adapt to the available width

Playback and accessibility

  • Optional slideshow with a 5–10-second interval
  • Visible pause and play controls
  • Keyboard-operable navigation
  • Accessible control names and visible focus states
  • Hover information also available through keyboard focus

Iteration under constraints

Balancing usability, accessibility, and feasibility on mobile

We compared three approaches to dense tab navigation. The decision weighed user comprehension, keyboard and touch behavior, and what authors could reliably build in AEM.

01

Accordion

Usable, but difficult for authors to build

Accordion exploration. The complete mobile interface is shown without cropping.

02

Expanded menu

Easier to build, but confusing in use

Expanded-menu exploration. The duplicate active label contributed to confusion.

03

Horizontal scrolling tabs

Usable and feasible—selected direction

Selected after balancing comprehension, accessibility, and AEM authoring feasibility.

Section 508 accessibility

Accessibility was part of design and delivery—not a final check

I incorporated automated and manual testing across desktop, tablet, and mobile, including keyboard and screen-reader evaluation. We collaborated with Adobe accessibility specialists and tracked Web Content Accessibility Guidelines (WCAG) issues through Jira.

  1. Design with accessible patterns
  2. Review with Adobe accessibility specialists
  3. Test keyboard and screen-reader behavior
  4. Track WCAG issues and retest in Jira
Accessibility requirements, review, testing, Jira tracking, and retesting stayed connected throughout the pilot.

Pilot outcome

Pilot work accepted for continued development

The pilot produced reusable AEM components, publishing templates, accessible interaction patterns, and three themed prototypes: Marines.mil, Defense.gov, and a branch-neutral, USWDS-like theme demonstrated with synthetic Smoky Mountain National Park content. The work was accepted for continued development under a follow-on contract. Because another contractor assumed the next phase, I cannot verify whether the public sites currently use the pilot’s AEM design system.

Marines visual theme applied to the shared pilot architecture.
Defense.gov visual theme applied to the same shared architecture.
A generic USWDS-like direction using synthetic Great Smoky Mountains National Park content.

Reusable foundation

Shared news-list and article components support three distinct site themes.

Reduced-step workflow

The proposed AEM and DVIDS workflow was designed to reduce tool switching and duplicate entry.

Follow-on continuation

Pilot work was accepted for continued development under a follow-on contract.

“Stephanie is a 508/accessibility SME [subject-matter expert], a great UX Designer, a tester, and a developer. Stephanie’s willingness to jump in is very valuable when staffing a small project.”
— Project Manager, Defense Media Activity project

Contact

Need a researcher-designer for a complex public-sector system?

Let’s talk about enterprise modernization, accessible workflows, or responsible AI.

snaggums@gmail.com